Tito's Vodka – SPEC WORK
Forever Smooth, Forever Texas Campaign
I create this campaign for a concepting class called Option R that I took at Arnold with David Register. I used to like Tito’s. Now, I drink scotch to better fit the cliché that comes with being a writer.
TV/Video
Summary: Bird’s eye view of a counter with a bowl of keys on it. A few partygoers throw their keys into the bowl. After, a man steps up and drops a heavy, leather saddle onto the counter making a loud “thud” noise.
Summary: A valet boy outside a fancy restaurant delivers a wealthy man his Mercedes and is later approached by a man on a horse. The man steps off, hands the boy the reins, then walks into the restaurant.
Summary: Burly man in spur-clad cowboy boots and dark chinos approaches a bar and takes a seat between two formally dressed businessmen. They promptly scoot over to give him more room.
Summary: Seasonal Youtube series portraying an orchestra of tapping cowboy boots with spurs. The spurs will act as Christmas bells and will mimic traditional Christmas songs, with an added Texas flair.
